Impressed by the unstoppable economic power of the Mass Media -directly reflected upon the public mind- and as a Bolivian citizen exposed to the most irresponsible ‘freedom of speech’ , unethical behavior and open animosity against a democratically elected office in my own country, I designed a drawing representing the way I picture the Mass Media of Bolivia: a vicious circle of prefabricated ‘news’ being echoed from the source through all listeners; affecting everyone and thus transforming the general public into numbed broadcasters of unreal ‘facts’. My intention, through this drawing, is to criticize all those unethical media that rather than being loyal to their communication principles, are just following a personal agenda.

Orlando Omar Prieto Mahaney
Bolivian chemist specialized in Environmental Science and Materials Science. I am a person who tries to live following some personal principles involving environmental concern and social welfare. As a consummate environmentalist I can no longer adopt the irrational overconsumption, waste generation and accumulation of natural resources as a way of life. I consider myself, at least at some extent, a well informed scientist on Environmental Issues; I cannot deliberately ignore the impact of my personal Ecological Footprint, nor those of others. So I try so share the knowledge and information I have about such facts, although small, through several ways including the use of a personal blog which I try to keep up to date in spite of my personal academic/professional obligations. I have no political affiliation. However, as a Bolivian citizen, I am aware of the effects that the lack of social equality and justice can have in the quality of life of people whose more elemental rights have been always denied. I am afraid that our wildly marketed present world has gone too far towards an extreme of the balance we need that we are compelled to create a response to control its negative effects on social and ecological welfare. It is logic to me that to reestablish the equilibrium we just need to choose to go in an opposite direction, which it seems to be, funnily enough, the left side of the balance where social and ecological welfare still exist.
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