Looking Forward. By Michael Albert and Robin Hahnel

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  8. Consumption Planning

 

 

 

Man grows used to everything, the scoundrel!

 

-Feodor Dostoevsky

 

In this chapter we present a hypothetical picture of consumption planning. We assume that all higher level consumer federations have already arrived at a plan for collective consumption. We follow the consumer calculations of two residents of Martin Luther King County, Pearl and Larry.

 

They behave in what we consider a more or less average fashion.

 

Determining County-Level Collective Consumption

 

Consumption planning begins with collective consumption projects, starting at the highest level and working down, and culminating in a vote on an entire collective consumption package. We look in on this process at the point where actors present requests for county-level collective and individual consumption.

 

Of course, all of last year's data is available. MLK residents pay particular attention to records of their requests and final plan from last year, to their county's status as a borrower or creditor, to iteration facilitation board projections for this year's average consumption, and to the county consumption facilitation board's summary of collective consumption projects members have suggested.

 

The CFB would propose various options. But consumers aren't hit with a menu of collective consumption options they know nothing about, have not discussed, and have no opportunity to alter. On the contrary, consumers are periodically informed regarding the formation of these proposals during the year and can intervene at any time with comments, suggestions, and alternative proposals of their own.

 

Given time to evaluate the various proposals, -each living unit discusses the CFB proposals, suggests alterations if it wishes, and registers preferences. Individuals weigh the benefits of proposed collective consumption requests against their estimated social costs as well as estimates of average county consumption within their region. People also consider the implications for individual consumption of collective consumption for which they will be "charged" their fair share.

 

 For example, Pearl who lives with her husband and their three children, a member of Emma Goldman co-housing community, considers how options vary in social costs and benefits. She considers how much a new county cultural center would reduce, -the need for personal cultural products, what strains would it place on workers and how much would it diminish each county residents personal consumption budget.

 

Of course a particularly large county collective consumption request needn't reduce individual consumption budgets drastically in the same period. The "debt to society" can be spread out, over time through county borrowing and saving. This is not only reasonable but essential if any large-scale collective consumption is to occur. It would unnecessarily complicate this chapter to incorporate the borrowing and savings aspects of collective consumption, ,so we assume these "accounting" matters have been taken care of.

 

In any event, Pearl and others deal with these issues with the aid of the information made available by the CFBs, and computers that quickly and conveniently provide information on the implications for average consumption bundles and make comparisons with other units and past plans. Consumers manipulate software that helps them evaluate the implications of alternative collective consumption choices. For example, Pearl can see data describing how a new. community athletic center would reduce allowable individual consumption but permit greater access to exercise equipment, basketball and volleyball courts, pools, etc., for herself, her husband; and her children.

 

After receiving feedback from all the households that make up the county council, the CFB modifies its list of proposed collective consumption projects and resubmits the list for consideration by households. After a time for discussion, each household ranks the revised proposals, including explanations for its preference&

 

At this point, the CFB proposes four possible collective consumption agendas, explaining the implications of each for overall plan possibilities.

 

 Households, co-housing communities, and other living, units then vote on the four collective consumption bundles, dropping the least popular with each vote until one remains. This voting is "live" - living units and representatives are linked by computer and., TV hookups so that votes can be inclusive and tabulated immediately. In this example as in most other voting procedures,; representative structures facilitate making amendments to incorporate as many viewpoints as possible. Then all citizens are able to vote on the amendments because of the speed with which the votes can be tallied.

 


As emphasized earlier, there is no one right way to undertake collective consumption decision-making. Different counties would employ different procedures.

 

Once MLK and other counties have settled on their collective consumption requests, they can be summed with state and national collective consumption requests. This accomplished, neighborhood and personal consumption requests can be developed.